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December 2022 – Technology has given businesses a heightened security capability that far outweighs simply capturing footage with a CCTV system. By leveraging artificial intelligence (AI), security cameras now provide intuitive analytics features that turn them into powerful monitoring devices that take business security and access control operations to another level.

According to ADT Security Customer Solutions Director Alison Kingdon, security cameras can feature sophisticated AI sensors that are programmed to meet individual business needs and preferences.

“The sensors in our security systems can detect movement based on filters that you can program and customise in relevance to your business operations.

These filters create a system that can perform a range of tasks, such as accurately alerting you to familiar or unfamiliar activity that may occur at key locations, like security doors and loading bays, while ignoring unimportant motion from things like animals and shadows.

AI-enabled video analytics also allows you to record video clips based on pre-defined customisable rules, providing a before, during and after account of events when an alarm is triggered,” Kingdon said.

Business decision enhancement – why video analytics provide more than just security  

Video analytics are capable of more than capturing and archiving live footage. Its functionality can also help maximise business operations while keeping customers and employees safe.

The AI sensors that make video analytics possible allow you to set up virtual sections and ‘tripwires’ across your business’ floorplan, allowing your security cameras to track movement, detect when people have crossed a designated perimeter and count how many individuals are in your business area. This information allows you to make informed decisions on how your business operates and how it impacts customers and employees.

Video analytics can:

  • Determine a business’ total net occupancy at any given time with occupancy tracking, which alerts you when occupancy is too high and can help inform occupancy management rules.
  • Count how many people cross your invisible tripwires to reveal entry and exit habits.
  • Track and visualise where people spend the most time within a specified area with heat mapping.
  • Monitor crowd gatherings in a defined area with alerts that notify you when too many people gather in one space.
  • Measure queues to gauge queue length and average customer wait times.

These features are fully interactive and cloud-based, meaning data and footage is digitally and securely stored which is ideal for businesses that have multiple sites or locations. Footage from multiple sources can also be viewed in real time with compatible programs, such as ADT Security’s mobile app, which can provide a live-stream from anywhere and receive notifications when employees arrive, a package is delivered or when a secured room is accessed.

“Having real-time visibility over multiple locations from a single app gives business owners greater control over their security, allowing them to check the security status of any location, change user codes or update system settings quickly and efficiently from their phone, computer or smart device,” Kingdon said.


For media enquiries:

Kim Viney

Write Away Communication

P: 0412 868 472

E: kim_viney@therecognitiongroup.com.au

Greg Peake

Write Away Communication

P: 0400 343 138

E: greg_peake@therecognitiongroup.com.au

About ADT Security 

With more than a century’s worth of experience and providing electronic security solutions to more than three million residential and commercial customers worldwide, ADT Security is the world’s largest electronic security company.  ADT Security’s products include alarm systems and integrated security applications that link access control and CCTV. ADT Security Australia is owned by Johnson Controls. For more information, visit www.adtsecurity.com.au or follow @ADTaustralia on Facebook.

About Johnson Controls

At Johnson Controls (NYSE:JCI) we transform the environments where people live, work, learn and play. As the global leader in smart, healthy and sustainable buildings, our mission is to reimagine the performance of buildings to serve people, places and the planet.  With a history of more than 135 years of innovation, Johnson Controls delivers the blueprint of the future for industries such as healthcare, schools, data centres, airports, stadiums, manufacturing and beyond through its comprehensive digital offering OpenBlue. With a global team of 100,000 experts in more than 150 countries, Johnson Controls offers the world’s largest portfolio of building technology, software as well as service solutions with some of the most trusted names in the industry. For more information, visit www.johnsoncontrols.com or follow us @johnsoncontrols on Twitter.